CLIENT: FINLAND UNIVERSITY OY
Corporate & Brand identity design
Finland University is a joint effort of three top-level Finnish research universities, the University of Turku, the University of Tampere and the University of Eastern Finland. Finland University makes the faculty resources of all three Finnish universities available to companies, organisations, governments and NGOs aiming to develop their operations, processes and staff.
Our goal was to create an easily recognizable and approachable brand identity with a warm tone of voice. The key element in the logo, a flame which stays in constant motion, communicates everlasting thirst of knowledge and stands as a symbol for academic enlightenment. We are always moving, always evolving, and a thirst of knowledge keeps us inspired.
Co-operation with Finland University started at the time when our team was working in Goofy Creative Agency. Visual identity and brand guidelines for Finland University was created by Goofy Creative Agency, and here’s the people behind the work.
Creative Director / Designer: Toni Hukkanen
Art Director / Designer: Sami Petman
Project Management: Jukka Ihalainen
Sebastian De Mel